It has never been about the Internet. It has always been about what you can DO ON the Internet. Email was the first killer app. Then IM. Now many say VOIP. Now you check out http://www.emilychang.com/go/ehub/ for apps / projects turning the web around - like
ThinkFree - Free online suite that mirrors capabilities in MS Office.
Rollyo - Roll your own search engine. Personal search engines, searchrolls, and more.
It's not WHAT you sell, but HOW you sell it. (Actually, it's how you tell it).