Monday, April 30, 2007
at&t sales tactics on the ground
The BizJournal confirms that at&t has taken to shoe leather marketing to consumers. "some area residents have opened their doors to find salespeople peddling AT&T phone service, bundled with Dish Network satellite TV and AT&T Yahoo! high-speed Internet." Shoe Laether Marketing or Canvasing or Door Knocking is an old school method. Apparently, losing 5% of your lines every quarter is making one desparate. at&t is doing this for consumers and small businesses. Be aware and have a plan in place to combat this type of sales & marketing effort.